You might love Parle biscuits but its 10,000 employees soon going to hate it

Parle Products Pvt Ltd, India's largest biscuit maker, may be forced to fire 10,000 workers if a bruising consumption slowdown persists

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New Delhi: Parle Products Pvt Ltd, India's largest biscuit maker, may be forced to fire 10,000 workers if a bruising consumption slowdown persists.

The news came as a slowdown in Asia's third-largest economy has hit demand for everything from automobiles to retail products, forcing companies to curtail production and recruitment while raising hopes that the Indian government would unveil an economic stimulus to revive growth.

"We have sought a reduction in the goods and services tax ... but if the government doesn't provide that stimulus, then we have no choice but to let go of 8,000-10,000 people," the Economic Times quoted Mayank Shah, category head at Parle Products, as saying.

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Earlier this month, biscuits maker Britannia Industries Ltd's Managing Director Varun Berry said consumers were "thinking twice" about buying products worth just 5 rupees ($0.07).

"Obviously, there is some serious issue in the economy," Berry had said.

Parle, popular for its Parle-G and Marie brand of biscuits, is not the only food product company to have flagged a slowing demand.


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